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Tips
for a Great Fundraiser
Focus. Commit. Organize. Delegate. Promote.
FOCUS
your fundraiser. $5,000 for repairs to the roof, $3,000 for two new
computers, $2,000 for a new scholarship...set a reasonable goal for
your fundraiser and stick to it! People are more likely to participate
in a fundraiser if they know where their contribution is going and
can verify that it got there.
COMMIT to your fundraiser. Don't feel awkward about asking for money. Your
organization does important work in the community. A great number of people
rely on you. (Its not as if your organization is raising money for frivolous
purposes.) Remember, the more confident you are when asking for contributions,
the more confident others are in making them!
ORGANIZE your fundraiser. Though the Fundraiser Portraits program follows a
general format, the most successful fundraisers are those in which members
of the participating organization become actively involved in deciding date(s),
time(s), location(s), use of volunteers, breadth of promotion, etc...Tailoring
the program to your organization's specific needs requires your input and maximizes
success.
DELEGATE fundraising tasks. A small group of committed volunteers from your
organization can make the difference between a great fundraiser and a mediocre
one. The Fundraiser Portraits program often relies on volunteers from your
organization to promote the fundraiser, as well as schedule sitting-times for
fundraiser participants. The number of volunteers required will depend on the
goals of your event and the number of people expected to participate. We suggest
that organizations offer volunteers incentives (e.g., free portraits) for helping
out.
PROMOTE your fundraiser. The Fundraiser Portraits program provides promotional
display materials to your organization. We also encourage organizations to
promote the event through any available newsletters, flyers, bulletin boards,
etc...Members of your organization can also spread the word to extended family,
friends, and neighbors. Remember, the more ambitious your goal, the greater
the need for widespread promotion.
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